$20,000 marketing boost for new Frontline Franchisees

By Domini Stuart | 22 Jun 2022 View comments

Arthur McColl, CEO of Frontline Recruitment Group and Express Employment Professionals, has announced a new $20,000 incentive for new franchisees.

“We’re offering a $20,000 contribution to sales and marketing for franchisees who open their own agency before 31st December 2022,” he said.

This investment is designed to help new franchisees fast-track their growth and achieve a quicker return on investment.

A booming market

Demand for professional recruiters is at an all-time high, driven by the strong recovery from businesses coming out of Covid combined with low unemployment and candidate shortages across most sectors. Frontline Recruitment Group franchise owners are continuing to experience record growth in 2022, with the business recording seven consecutive months of record breaking revenue figures.

“We know there’s never been a better time to start a business in recruitment. Anyone with strong sales experience and a professional background can be successful,” McColl said.

An award-winning culture

Frontline and sister brand Express Employment Professionals have also been recognised for their culture. The global authority on workplace culture “Great Places To Work” recently certified them as a “Great Place To Work” across Australia and New Zealand.

Certification is awarded after an independent audit of all staff in the organisation, including franchisees and their teams. 

McColl said: “This certification is something we’re extremely proud of. We are in the business of helping people to get their dream job and businesses to hire great people, and this shows that we walk our talk. Being able to create an award winning culture within a franchise structure is a testament of the relationship between the franchisor, franchisee and their teams.”