Pirtek sponsors racing driver Matt Brabham

By Sarah Stowe | 09 Dec 2015 View comments

Pirtek will sponsor Matt Brabham in next year's Indianapolis 500. Image: espncdn.comInternational fluid transfer solution franchise Pirtek has tied up with racing driver Matt Brabham to compete in next year’s 100th Indianapolis 500. Brabham, just 21, will become just the third third-generation driver to qualify for the 500.

The scion of the famous racing dynasty will join Team Murray, created by Australian motorsport identity, Brett “Crusher” Murray.

Globally Pirtek has used sports, and motorsport in particular, to promote its brand for more than 30 years and it is expected that this event will provide the perfect platform to accelerate awareness of the Pirtek franchise system and products to the wider US market.

Executive director of Pirtek International, Glenn Duncan, is overseeing a national expansion plan of its franchise model that integrates mobile and ‘bricks and mortar’ service and supply centres across the 48 mainland US states.

The Pirtek US master franchise was brought back under the Sydney-based Duncan family umbrella in December 2014.

The investment will also be leveraged globally, but especially in the Australian and New Zealand markets.