The Cheesecake Shop 5-star rating a first for food franchises

By Sarah Stowe | 28 Sep 2020 View comments

The Cheesecake Shop is the first food franchise to score a 5-star rating with FRANdata’s Australian Franchise Rating Scale.

The dessert chain joins nine other Australian franchise systems to have achieved this status since the scale was introduced in 2019.

In achieving this overall 5-star rating, the franchise system was able to demonstrate a very high level of transparency and franchise performance.

The Cheesecake Shop’s MD Ken Rosebery said “We are thrilled to achieve this recognition which validates our focus on trust, transparency and rigour, as essential qualities in contributing to our long-term success.” 

FRANdata’s Australian CEO Darryn McAuliffe said “We are delighted to have uncovered the first 5 Star food franchise in Australia. The systems and processes in the Cheesecake Shop are of a very, very high standard and the quality of supporting information provided reflected best practice across most categories.

“The review team was particularly impressed with their financial reporting framework, the financial performance of franchisees and their support model. These results were also validated by the responses of franchisees in their latest external engagement and satisfaction report.”

Just last week home services franchise Gutter-Vac achieved a 5-star rating, improving on its high-performing 4-star result in 2019.

The 10 5-star franchise brands are Quest Apartment Hotels, Pack & Send, Poolwerx, ANZ Mobile Lending, Tatts, NSW Lotteries, SA Lotteries, Golden Casket, Gutter-Vac and The Cheesecake Shop.

Ratings are allocated after an independent and fact-based assessment across seven key categories.

FRANdata Australia is Australia’s leading franchise business intelligence and information advisory business.  

More about The Cheesecake Shop: last year The Cheesecake Shop adopted a self-auditing process for franchisees and it’s been a big boost for the business. The food franchise moved from in-house auditing conducted by field managers to outsourced auditing, and 12 months ago adopted the d-i-y process that is getting a big thumbs up from franchisees.